Marksmen, a brand protection agency, made a lowball offer for one of my domains using a GoDaddy domain name appraisal.
Everybody in the domain name industry knows that all automated domain name appraisals are useless. And GoDaddy appraisals have not gained any credibility despite being offered by the most popular domain name registrar in the world. I have written my opinion on this so-called GoDaddy appraisal system.
So the question here is: is Marksmen completely ignorant or are they just using GoDaddy appraisals to lowball unsuspecting people outside the industry?
Almost certainly the latter.
This was not happening so much in the past but these days buyers try to exploit the famous GoDaddy brand to pass around its domain appraisals as legit.
But it is surprising Marksmen didn’t make a bit of research on me and used the same “trick” they use on anyone else. BTW Marksmen follows me on Twitter and has regularly retweeted my articles.
So this is what happened…
A “Senior Acquisitions Analyst Marksmen” emailed me about one of my domains. She wrote the email both in English and Greek. I didn’t reply very fast so she send me another email.
I replied with a $12,500 price and then she replied with this:
“Thank you for your email. Unfortunately, your price is well above our budget for the ********* domain.
We have done some research and cannot find justification to pay that much money for *********. Godaddy appraises the domain at $1035.
[Link to GoDaddy appraisal]
We would like to offer you $1500 for the domain. This is our max budget and final offer. Can you please let me know if this is acceptable and we can have a deal?”
Of course I didn’t take this very well given that they have almost certainly have read my opinion on GoDaddy appraisals.
This was my reply:
“I don’t really care what you budget is.
So Marksmen is using GoDaddy appraisals to evaluate domains? Are you totally clueless or do you just throw out a godaddy appraisal when it is low and you want to justify your lowball offer?
I offer you $10,437 for marksmen.com.
This is our max budget and final offer. Can you please let me know if this is acceptable and we can have a deal?”
Should I be expecting a reply?