Epik bought Undeveloped.com for 4 million Euro

It was announced that Dutch startup Undeveloped.com was acquired by US-based Epik Holdings Inc. to introduce a full-service solution for buying, selling, leasing and managing domains.

The announcement didn’t disclose the selling price but that was revealed yesterday in a comment on OnlineDomain.com by Rob Monster, Founder and CEO of Epik Holdings Inc. in response to a reader:

“If you really want to know, the purchase price was 4 million Euros.”

That is approximately $4,222,000 USD in today’s currency conversion. That is quite a price for a domain name marketplace founded in 2014.

Undeveloped will operate as a wholly owned subsidiary of the Epik Holdings Inc group of Companies executing on its existing roadmap with the current management team.  Epik customers can seamlessly use the services of Undeveloped through the same single-sign-on that already powers Epik’s existing services at Epik.com, Anonymize.com and Masterbucks.com.

Undeveloped has already started integrating Epik’s core technology directly at Undeveloped to create a more full-service marketplace and go beyond just accommodating buying and selling domains. Starting today, Epik users can sign-in at Undeveloped with their Epik credentials. Undeveloped will soon allow Epik users to import their domains with a single click of the button.

Here’s what you can expect from Undeveloped in the coming time:

  1. Deep integration between both Undeveloped’s marketplace at Epik as Epik’s registrar at undeveloped.
  2. Full-service domain registration, management and monetization suite.
  3. Special commission rates and domain transfer/renewal rates for Undeveloped & Epik customers.
  4. Instant and more secure escrow.
  5. New auction concept that’s being developed as we speak.
  6. Fully automated domain renting & leasing options.
  7. A more developed brand marketplace. We’ll help you put together complete digital brand packages and assist you with selling them.
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About Konstantinos Zournas

I studied Computer Engineering and Computer Science in London, UK and I am now living in Athens, Greece. I went online in 1995, started coding in 1996 and began buying domain names and creating websites in 2000. I started the OnlineDomain.com blog in 2012.

9 comments

  1. Looks like a win-win consolidation.

  2. I’m liking both companies so far and welcome what they have to offer. Ditto the win-win.

  3. this is super exciting news for me…
    EXACTLY what I was looking for…
    ~Patricia Kaehler — Ohio USA — DomainBELL
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  4. I wonder if Undeveloped was pulling in 4 million Euros a year? Seems high.

  5. Here’s my greatest wish:

    A no-nonsense easy way to list domains for auction, as in competitive bidding by the real end user market, not just the domain investor market. And do list for free with no upfront fees. Fees can come after a sale.

    • Does Sedo have that? Not that I’ve ever seen.
    • Does GoDaddy have that? Ditto.
    • Do other platforms that do have that make it easy instead of having to jump through hoops? Not that I’ve seen.
    • Does Flippa provide that? I honestly don’t know, but I will not use a platform that has connotations of “cheap” and “flipping,” which is what I think of whenever I see anyone mentioning Flippa and from the very name itself.
    • Is Ebay a good option? No.
    • Does Heritage Auctions allow this? It’s virtually impossible to get a domain approved for auction their, even a good domain. And just when you are made to think that they think your domains are not good enough, you see that they do in fact wind up listing a lot of MUCH worse domains than they best you submitted to begin with. Go figure.
    • Did I miss anything? Not that I’m aware of, but all ears.

    I’d like to see Epik and Undeveloped do what I know Rob and Epik already do: be a bright first-class game changer among the crowd for what sure looks like a big gap in the industry to me. 🙂

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