OnlineDomain.com Domain Name News & Opinions
Nearly 220,000 registrations strong and $1 Million in Premium Sales, .CLUB proves to be the most successful new domain launched to date. .Club has not offered any free domain names like other registries have done.
.Club is offering $1 new domain registrations, for today only, in various registrars such as Go Daddy and Dynadot.
“While much media attention has been focused on the defensive strategies that celebrities and brands are taking against the new .sucks and .porn domain names, there have been several new domain extensions enjoying widespread success, being registered and used by hundreds of thousands of individuals and businesses. One of those successes is .CLUB, the most popular new domain extension, celebrating its one-year launch anniversary today, maintaining its position as the best-selling new gTLD (generic top-level domain) on the Internet today.”
“Exactly one year after its 2014 launch, .CLUB has shown that there is demand for domain names that are short, easy to remember and that add meaning to whatever is on the left side of the “dot” in a web address.”
After just one year, .CLUB has accumulated impressive results:
- More than 220,000 .CLUB web addresses registered worldwide
- Nearly 40,000 live, active websites using a .CLUB name (not parked pages)
- More than 73,000 unique registrants (almost 3 domains per registrant)
- Over $1 Million in premium name sales
- Active in 128 countries worldwide
“Thousands of existing golf clubs, country clubs, tennis clubs, fitness clubs, social clubs, nightclubs, Rotary, Kiwanis and other clubs and communities have adopted the use of a .CLUB domain name for their online address. In addition, many high profile celebrities have also joined the .CLUB, including legendary rapper, actor and entrepreneur 50 Cent (50InDa.Club); singer Demi Lovato (Lovato.club); Indian cricket star Virat Kohli (ViratKohli.club); Miami Heat player Tyler Johnson (RealTJohnson.club) and others, all good examples of the value of a .CLUB domain name for any type of community or fan club. Entrepreneurs and startups have also been active with .CLUB names, including music site TheDrop.club, which was launched by serial entrepreneur Justin Kan (Justin.tv, Twitch.tv); subscription and membership business such as Coffee.club, Shaving.club, Soap.club and many more.”
“Premium .CLUB domains have out-sold all other new domains as well. Wine.club sold at auction for $140,000, Coffee.Club sold for $100,000, Vegas.club sold for $100,000 along with others, totaling more than $1 million to date in premium name sales.”
“While a lot of the attention in this space has been directed toward the defensive positions brands are taking against .sucks and some others, it’s important to remember that there are a lot of really great new domain extensions now that are helping companies better market themselves, more effectively use their brands and own a category online in ways that haven’t been possible since the early days of the Internet,” said Colin Campbell, founder and CEO of .CLUB Domains.
“As we celebrate our first birthday, we’re proud to say that .CLUB has launched more entrepreneurial sites that any other new domain, including subscription-based services, fan clubs, and more.”
“.CLUB’s success has not been limited to the United States. Nearly 70% of its total registrations are outside the United States .CLUB is among the top five new domains in more than 28 countries, including Japan, Hong Kong, Russia, Taiwan, France, Spain, and more; and is the #1 selling new domain in Canada, Brazil, Singapore, Italy, Malaysia and many others.”
“A big part of .CLUB’s success is that the word `club? is spelled the same and means the same thing all over the world,” added Campbell. “So no matter the language, the alphabet or the culture, .CLUB has logical context and recognition all over the globe.”
A typical .CLUB domain name registration costs approximately $10-$15 per year. .CLUB domains names are available at 112 registrars worldwide including GoDaddy, 1and1, Name.com, Web.com, 101Domain and others.
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This is exactly what R.Schwartz predicted 1 year in, they are going off for free to $1, domainers are losing interest in them. I can’t be bothered to purchase a .club for $1, this is mainly a domainer marketing play.
There’s two folks that know exactly what’s going on….!
Great Job .CLUb !
Others should get a CLU
The most interesting stats:
Active in 128 countries worldwide (75% global exposure !)
Nearly 70% of its total registrations are outside the United States
Nearly 40,000 live, active websites using a .CLUB name (not parked pages)
18% live in less than a year, ( Q – Can this # double next year?)
The Market isn’t sitting on the sidelines wondering if New tld’s have value,
it’s being adopted and created at breakneck speed compared to .com
(to be fair, the internet didn’t exist around the globe then as it does now)
This is the biggest differentiating factor of adoption and market growth for successful Newbies
Some New tld’s will bomb, Some will thrive, The market is demonstrating it isn’t all about
.com anymore it’s about .com +plus.
All GTLD’s have to move in the same direction, if .club is adopted then their is a shift on public use of such right of the dot extensions.
You can’t have a party with 1 .club, consumer awareness has to adapt to these new addresses, corporate users would be the first in line to getting such a message out, really it starts with the fortune 500 crowd.