Sometimes you just get lucky and you forget to bid on a domain auction…

I remember it very vividly. I wanted to buy a domain name that was in an auction in 2014. I totally forgot to bid for the domain name and I was bummed.

The domain name was bespoke.com. It sold for $18,805 that day and I was prepared to go above $20,000. Maybe I would have still lost the auction but who knows…

Sometimes you just get lucky and you forget to bid for a domain. Sometimes you forget to bid and you lose a good deal and sometimes you get lucky and you avoid many headaches.

The new owner had been fighting UDRPs and lawsuits ever since he bought the domain name. Of course he has every right to own such a domain name. A domain name that consists of a dictionary term. Yes, there are many “bespoke” trademarks or trademarks with the term “bespoke” inside of them around the world. This doesn’t mean that the owner infringes on any of them.

In fact many if not all of the most common dictionary words have many corresponding trademarks. People can buy these and own them without infringing on anyone’s rights. That is if they are careful and protect their domain names correctly.

Sometimes you just get unlucky and you pick the wrong domain name to buy. The one the attracts many crazy people that have a perverted sense of entitlement. The people that don’t want to pay for something that someone else has bought and owns. The people that will try and steal your domain name because they can afford to try.

Of course if I had bought this domain I would have tried to defend it anyway I could just like Garth Piesse does. I give him credit for not having settled yet. It would have been easy to say “I give up. Just give me $20k or $50k and just take it.” But no.

The domain name is currently for sale with a minimum $1 million offer.


About Konstantinos Zournas

I studied Computer Engineering and Computer Science in London, UK and I am now living in Athens, Greece. I went online in 1995, started coding in 1996 and began buying domain names and creating websites in 2000. I started the OnlineDomain.com blog in 2012.


  1. So the domain is now for sale. What are the odds a new owner won’t be attacked in a similar fashion? The registrant should develop or find a monetization approach.

  2. Let’s hope this is not going to be a nissan.com story 😉

  3. You would have paid over $25K, people there don’t back down

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