Archeo, Inc., a division of Marchex, Inc. (NASDAQ: MCHX), today announced the launch of its blog, which is aimed at helping new businesses navigate how to build their brands online.
“Acquiring the right domain is the first and most crucial step in creating a meaningful brand,” said Rod Diefendorf, Archeo’s Chief Operating Officer, who leads the team that has been managing and selling premium domains since 1999.
The new Archeo Domains Blog (blog.archeodomains.com) will feature educational content for prospective domain buyers on how to find the right name; fun infographics such as “Anatomy of a Domain”; personal brand stories; and articles that explain how premium domains drive SEO value and brand lift.
Additionally, Archeo’s new website has an improved mobile UX design, making its domain portfolio easier to access.
“Archeo is a big believer in educating businesses about the value, use, and benefits of premium domains,” Diefendorf said. “Our blog and newly-designed site will help businesses make more informed decisions about how to boost the presence of their brands online.”
Formed as a division of Marchex, Inc. in November 2012, Archeo exclusively manages a premium domain portfolio consisting of more than 200,000 domains via its marketplace (ArcheoDomains.com). Archeo also hosts a network of developed brand websites and provides an advertising platform. Archeo’s experienced team, premium domain marketplace, brand development solutions, and performance-based advertising platform help our customers establish and develop brands online. From start-ups to mature companies, Archeo customers are able to search for and acquire a perfect brand name, and instantly enhance their business in the digital world.