Sunrise results from the 2nd batch of new gTLDs from Donuts

I checked out the zone files from the 7 new gTLDs that completed sunrise and went into general availability (Early Access Program (EAP) for the first week) and here are the results. I must say that zone files only include domain names that have nameservers assigned. Registered domains with no nameservers don’t enter the zone files.

Number of domain name registrations:
.lighting 126
.equipment 124
.photography 58
.graphics 57
.estate 52
.gallery 51
.camera 51

Here are some strange registrations:
The toro company bought pope.equipment. Apparently pope is trademarked for Pope® do-it-yourself home watering products.

The domain yodobashicamera.camera was registered that seems redundant since the registrar is called “Yodobashi Camera” and they already got yodobashi.camera.

Pharmaceutical company Merck KGaA bought merck.camera and merck.photography. Why? Probably to stop the other Merck Pharmaceutical from registering these domains. Waste of money if you ask me.

Pretty well known companies that made domain name registrations include: Apple, Amazon, Microsoft, Tumblr, Inc., LinkedIn, TripAdvisor,  Yahoo! Inc., Agfa-Gevaert NV & Co. KG, SEARS BRANDS LLC, Chevron Corporation, Target Brands, Inc., World Wrestling Entertainment, Inc., and others.

And some companies bought a few very nice generic domain names for cheap like: dot.lighting and cheap.photography.

And here are the top buyers:

Apple bought 7 .camera and 8 .photography domains:
photobooth.camera
aperture.camera
isight.camera
imovie.camera
iphoto.camera
facetime.camera
retina.camera
apple.photography
iphoto.photography
isight.photography
facetime.photography
retina.photography
photobooth.photography
aperture.photography
imovie.photography

Microsoft bought a few of everything (except from .estate):
lync.camera
kinect.camera
photosynth.camera
kinect.photography
live.photography
kinect.equipment
visualstudio.gallery
internetexplorer.gallery
kinect.gallery
xboxlive.gallery
photosynth.gallery
sharepoint.gallery
powerpoint.gallery
windowsphone.graphics
visualstudio.graphics
live.graphics
internetexplorer.graphics
xboxsmartglass.graphics
windowsserver.graphics
windowsintune.graphics
msdn.graphics
visio.graphics
powerpoint.graphics
halo.graphics
kinect.graphics
silverlight.graphics
smartglass.graphics

Amazon bought a few of everything including a few that make no sense:
aws.camera
fire.camera
prime.camera
imdb.camera
kindle.camera
junglee.camera
amazon.photography
fire.photography
aws.photography
imdb.photography
junglee.photography
kindle.photography
prime.photography
prime.equipment
amazon.equipment
kindle.equipment
aws.equipment
prime.estate
aws.estate
fire.estate
amazon.estate
kindle.estate
prime.gallery
aws.gallery
amazon.gallery
fire.gallery
kindle.gallery
amazon.lighting
fire.lighting
aws.lighting
prime.lighting
kindle.lighting
prime.graphics
kindle.graphics
aws.graphics

Maserati cars from Italy bought a lot of .equipment:
quattroporte.equipment
levante.equipment
maseratigranturismo.equipment
maseratigrancabrio.equipment
maserati.equipment
ghibli.equipment
gransport.equipment
mc12.equipment

The General Electric Company bought a lot of .lighting domain names:
infusion.lighting
evolve.lighting
energysmart.lighting
immersion.lighting
albeo.lighting
tetra.lighting
reveal.lighting
gtx.lighting
lumination.lighting
brightfromthestart.lighting
softwhite.lighting

Actually Acuity Brands, Inc. that is an electronics company bought even more:
eldoled.lighting
darktolight.lighting
winona.lighting
peerless.lighting
reloc.lighting
roam.lighting
accudrive.lighting
sensorswitch.lighting
synergy.lighting
americanelectriclighting.lighting
pathwayconnectivitysolutions.lighting
tersen.lighting
adura.lighting
acuity.lighting
powersentry.lighting
gotham.lighting
healthcarelighting.lighting
holophane.lighting
hydrel.lighting
accupro.lighting
acculamp.lighting
nlight.lighting

Finally Fruit of the Loom, Inc. bought a lot of .graphics domains:
vanityfair.graphics
underoos.graphics
spalding.graphics
russellathletic.graphics
russell.graphics
jerzees.graphics
fruit.graphics
fruitoftheloom.graphics