.NYC has sold 515 premium .nyc domain names for a total of $595,157

.NYC celebrated its 3rd year anniversary, so they shared a few highlights to showcase how New Yorkers have helped to build and grow the .nyc domain.

The .nyc domain extension consistently ranks in the top 3 of all city domains, with just over 74,426 domains registered at the time of this writing. .NYC is behind .london and .tokyo.

.NYC shared a few cases of New Yorkers doing what they do best on .nyc domains:

  • C4Q.nyc, a non-profit organization in Queens that teaches coding and professional skills to talented adults from low-income backgrounds, so that they can go out and create the companies of the future.
  • YouthAssembly.nyc, an official platform of the United Nations that gives young people a chance to make their voices heard on the global stage
  • TheFoundry.nyc, where a division of Time, Inc. has launched an innovative agency that’s using data-driven guidance to collaborate with ambitious brands and to build great things
  • Link.nyc, the free, super-fast, public Wi-Fi network that has replaced 7,500 pay phones throughout the five boroughs of NYC and has made it easy and convenient for New Yorkers to make phone calls, charge their devices, and access city services, maps and directions
  • MurraysBagels.nyc
  • BigNicks.nyc

Here is also what .nyc shared about premium .nyc domain names that have been sold so far:

Premium .nyc Domain Names

It was just a year ago that we kicked off .nyc’s second year anniversary with the release of thousands of “premium” .nyc domain names.  A premium .nyc domain name has a higher intrinsic value than the average domain name, and is likely to be in far greater demand. To date, over 515 premium .nyc domain names have been sold to New Yorkers through the world’s leading domain retailers, with a collective value of over $595,157 — making .nyc domains some of the hottest tickets around in the digital real estate world!

Check out a few examples of the premium .nyc domain names that recently sold through our network of domain retailers over the past year and are waiting to be developed: Lawyers.nyc, dating.nyc, local.nyc, beauty.nyc, smile.nyc and modern.nyc. Of course, the ones we’re the most excited to share with you are the premium domains that our customers have already started using for their personal or business brands and big ideas.  For example, check out:  Moon.nyc, VR.nyc, and Ken.nyc.  The prices for these premium names ranged from $255-$7,000.

Ken.nyc, in particular, is a great example of how an individual can build a personal brand with a .nyc domain. Ken simply points his branded .nyc domain to his LinkedIn profile page. Let’s face it, it sounds a whole lot better to say “connect with me at ken.nyc,” than to try to remember and share your cumbersome LinkedIn profile url!

Going Once, Going Twice…Sold!

Shortly after the premium names released in 2016, we followed up with our very first .nyc premium domain name auction. For the first time ever, 20 of the most highly sought-after .nyc domain names were offered through a public online auction. Super premium domain names like RealEstate.nyc, Apartments.nyc and Studios.nyc, were just some of the gems on the auction block. We held two more auctions over the past year, one fashion-themed during Fashion Week and one tech-themed coinciding with Internet Week in the spring of 2017.

Domain name auctions are a great way to offer high value, premium .nyc domains to the public in an unbiased, transparent way. Bidding was open to all and starting bids were just $500 for the premium .nyc domain auctions. With such a low entry point for high quality domains, auctions make it possible for any bona fide New Yorker to own valuable digital property at a great price. As most auctions go, there are always a few items that spike with high demand during the final minutes of bidding, sometimes reaching tens of thousands of dollars.

In fact, our .nyc premium domain auctions made history with several top-selling domain names, including Shop.nyc for $33,500 and RealEstate.nyc for $21,300.

There were also some excellent premium domain names that ended up going for a steal in our auctions. Here are a few really great deals that some lucky New Yorkers nabbed:

  • Photographer.nyc – $2,200
  • UX.nyc – $2,150
  • Lofts.nyc – $1,200
  • Chat.nyc – $525

Of course it has not been all good in the past 3 years. .NYC has had its fair share of problems. For example Fashion.nyc that sold in a domain auction for $37,000 was never paid for.


About Konstantinos Zournas

I studied Computer Engineering and Computer Science in London, UK and I am now living in Athens, Greece. I went online in 1995, started coding in 1996 and began buying domain names and creating websites in 2000. I started the OnlineDomain.com blog in 2012.


  1. Almost all the NYC premium domain sales can be found on the sales chart here: http://www.developed.nyc/sales-chart/
    Almost $100,000 in sales can be attributed to one registrant: http://www.developed.nyc/one-person-spent-86800-on-21-nyc-domains/

  2. Another ntld that is in long term decline.


    • Your link makes it look like short term decline – you need to zoom out for the long term decline.

      Thing is in life – everything is in long term decline, .nyc, included… But actual use and awareness of the tld appears to be up. That has to be a good thing for .nyc. Drops of domains at the end of the year cycles was expected and is no where near many other TLDs.

      Next thing is that Neustar has to market the heck out of this thing to build on what’s happening.

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