Squadhelp launches Ultra-Premium Marketplace

The Squadhelp Ultra-Premium Marketplace is now live.

Squadhelp partnered with Hilco Digital Assets and Andrew Miller to curate a premium collection of domain names.

Squadhelp invites people to submit their single-English word and category-defining domains to the marketplace.

The marketplace has 116 domains listed today ranging from $75,000 up to $6 million.

The first sale on the Ultra Premium Marketplace was the domain Plans.com that sold for $275,000.

Squadhelp shared some details about the sale:

  • Sold within 7 days of listing
  • Buyer likely discovered it via SH search & discovery tools as name servers were not yet pointed to SH
  • BIN price sale ($275K)


About Konstantinos Zournas

I studied Computer Engineering and Computer Science in London, UK and I am now living in Athens, Greece. I went online in 1995, started coding in 1996 and began buying domain names and creating websites in 2000. I started the OnlineDomain.com blog in 2012.


  1. A step in the right direction, but here is the problem:

    Nobody is putting a $6 Million domain in the cart and going to check out.

    Without a way to begin a dialogue, to get to a bona fide offer, it’s all meaningless.
    Nobody buys things at $100k -$6 Million and above without a conversation and some horse-trading.

    A “Contact Owner” link might help fix it.

    • Konstantinos Zournas

      I agree. I guess it is more like a showcase of premium domains.

      Not sure what the terms of brokerage and exclusivity are here.

  2. Some of the plural domains are odd sounding…

  3. Squadhelp is a highly-welcome platform. But the Squadhelp name itself is hard-to-remember & hugely inferior. Can the wider public understand Great Brandable Names! when Squadhelp.com seems to ignore their own brand identity? Would you purchase expert financial advice from a ragged poor person? (Sorry –my mind associates Squadhelp with squid). Their brand recognition upgrade would benefit all domaining. A short, memorable descriptive name such as abcBrand.com or Brandsy will better position their expertise.

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