I don’t believe that the people at Go Daddy didn’t know that this would happen. No way.
Go Daddy’s Superbowl 2015 ad was published today and it is causing a bit of a controversy. The video at youtube.com already has more than 100 comments and a lot of people find the ad offensive.
Here is a sample of the comments:
“Horrendous advert MASSIVE DISLIKE!! ”
“This is just another HSUS inspired commercial to hurt the breeders of puppies who supply pets for the American public. How dare you depict breeders who love and care for their puppies in this way. Quality breeders would never allow our pups to ride in the back of a pickup truck nor would we be sitting at home waiting for that pup to find his way home. Disgusted. Just one more reason I pulled my GoDaddy subscription!”
“If you don’t remove this video, I will cancel all my websites and business and go elsewhere, dislike, Dog owner/trainer”
“Absolutely unconscionable! This smacks of a complete lack of empathy, compassion or of understanding the issues currently at hand regarding animal welfare. How blatantly ignorant. On top of this, a RESPONSIBLE breeder would never a) transport a pup in an open pickup bed; b) put puppies up for sale online. Only mass-producers and breeders who only care about profit would do this. How disgusting!”
But isn’t this really what Go Daddy wants? Publicity. And this is what they say: “There is no such thing as bad publicity.”
Yes they might lose a few customers but everybody will remember GODADDY in a few months and very few will remember this ad.
“Buddy’s an adorable pup who’s lost and all alone. Gabby owns a business that needs a hand… or paw.” See what happens next: