Optimize your AdSense account for A/B testing

A/B testing is one of the most effective ways of ensuring your AdSense ad units are performing to their full potential. Last year Google launched AdSense experiments to make A/B testing easy for your ad units. From today, you’ll be able to optimize your entire account with AdSense experiments, now available for account-level settings.

AdSense experiments let you quickly launch and analyze A/B experiments without you having to make any changes to your ad or page code. Using this feature allows you to configure your ad settings to give you the best possible performance. With account-level A/B testing, you can now also compare the performance of your account-level settings such as general or sensitive category blocking or ad-serving blocks.

If you haven’t already tried AdSense experiments to run A/B tests on your website, give it a try to make sure you’re getting the most out of your account and your ad units. You’ll find more information over on the AdSense Help Center. Google will accept your feedback at the AdSense+ page.


About Konstantinos Zournas

Studied Computer Engineering and Computer Science in London, UK and now living in Athens, Greece. Love domains and building websites. Went online in 1995, learned about HTML in 1996 and about domains in 2002. Started publishing the OnlineDomain.com blog in 2012.


  1. First time I’m hearing about A/B test on adsense. how much of a bounce have you got in earnings after split testing?

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