New .XXX domain registrations in May from $8.99 for up to 10 years

ICM Registry, the registry operator for the .XXX top level domain (TLD) for online adult entertainment, announced that new .XXX domain registrations created from May 1 through May 31, 2013 will be available at .COM prices. During this limited time only, registrants can lock in prices, as low as $ 8.99 for up to 10 years.

Customers looking to take advantage of this limited promotional offer, should contact their usual registrar or one of the many participating registrars at www.icmregistry.com/buy.

“With both Search.xxx and XXX.XXX showcasing and driving traffic to developed .XXX sites, together with the recent launch of the Search.xxx ad platform, there is a growing awareness of the value of the .XXX domain,” said CEO of ICM Registry, Stuart Lawley.

ICM is also making significant moves to protect .XXX participants with its recent applications to operate three additional adult entertainment-related TLDs — .SEX, .PORN and .ADULT. If awarded these new TLDs, ICM Registry will offer an unprecedented “grandfathering” clause and will automatically reserve matching names at no additional cost to those who already have .XXX domains. .XXX registrants can chose to do nothing and the matching names will never be released under the new TLD suffixes. If however, registrants choose to register the new names for use, there will be a nominal fee. This means .XXX domain holders can potentially quadruple their exposure and the value of their holdings, while brand and trademark holders who own or have reserved .XXX domain names are automatically protected and will not have to register or reserve those names in the new TLDs.

Each .XXX website is malware scanned to protect both website operators and consumers. Every .XXX site also comes with a MetaCert electronic Family Safety label making it easier for users, organizations and parents to adjust their browser settings to restrict access to websites that are clearly labeled as potentially adult oriented content.

“Our goal is to serve the adult industry by continually creating new initiatives and platforms that increase the inherent value of each .XXX website,” said Lawley.